One of the most common terms that seems to be used when we discuss entrepreneurs and startups is ‘passion’. Some people swear by it, whilst others think it’s too fluffy a term to be taken seriously. In this clip from an earlier interview with Doisy & Dam co-founder Richard Wilkinson, (How Do You Run A Chocolate Startup) we hear about why it’s important to be passionate about your idea but not to the point where you start ignoring your paying customers.
Other Breaking Biz episodes focused on passion and entrepreneurship:
- Is Follow Your Passion Terrible Advice? (with Professor Cal Newport)
- Passion Does Not Pay The Bills (with software entrepreneur & author Lucas Carlson)