What’s great about this startup story is the level of commitment Clara Vaisse and her co-founder demonstrated by hopping on a plane to Latvia. So many of us dream of starting a business, and we live that dream by discussing it over drinks night after night until that dream is passed off as a ‘weak moment’ especially in light of the new promotion we receive at work.
In this case, Clara and her business partner pursued their idea by hopping on a plane and flying to Latvia. The story you’re going to hear, is the creation of Sibberi Tree Water.
In the words of Cosmopolitan magazine Sibberi Tree Water is, “Better than coconut water, this birch-tree sap is packed to the gills with skin-clearing, anti-inflammatory salicylic acid.”
Our conversation is full of lost in translation moments as Clara and I try to reach an understanding about whether she was actually in danger when visiting Latvia and we cover off the various lessons that she has learnt since starting her own business.
Check out our other food entrepreneurs if that’s your thing, or if you fancy an interesting change of industry check out our interview with the man who quit his job at Google to start a marijuana business.